Developing a mobile app isn’t as cut and dried as some may think, since this sector is influenced by numerous factors and trends.

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As more organizations hop aboard the mobility bandwagon, three specific trends have appeared, and if businesses don’t heed these best practices, then mobility investments could fail.

One: Cloud services are the standard in mobile application development and support. As Tech.Co reported, cloud environments keep back-end systems connected to front-end apps with simplicity, making it easier to develop and support more apps in less time.

Two: Rapid development is required. With the popularity of mobility in all industries, from equipment rentals to construction, organizations can expect all employees to demand apps for their workflows. Rapid development platforms make it possible to meet those needs.

Three: Development platforms are popular. This year alone, 35 percent of large enterprises will use mobile app development platforms to create mobile workflow solutions. These tools allow for less coding and quicker deployment.

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Adam Dalnoki, Mobilengine’s CEO, brings IT and telecommunications expertise as an ex BCG consultant. He made a previous exit in a mobile payment start up and has held sales executive positions at Provimi and Kraft Foods.